High-altitude volcanic coffee

Vitbrew™ ultra-specialty

CRWN® High Altitude Volcanic Coffee Beans

250g. Whole beans or Ground.

£9.99

A bold blend of 100% Arabica beans from Central and South America. Enjoy a refined espresso with a medium body and soft acidity, highlighted by notes of maple syrup and a hint of pecan. When paired with milk, discover a smooth harmony of milk chocolate and toffee.

Unmatched flavour and energy

Studies have concluded that coffee grown in volcanic soil, one of the most fertile and productive soils on Earth, at high altitudes, delivers unmatched flavour and energy:

Li, J. (2022) ‘What Determines Coffee Aroma and Flavor?’, Berkeley Scientific Journal, 26(2).

Hakim, D.L. (2019) ‘Volcanic Ash Soil as The Quality Feature of Indonesian Coffee’, Unigal.ac.id [Preprint].

De Bauw, P. et al. (2016) ‘Soil fertility gradients and production constraints for coffee and banana on volcanic mountain slopes in the East African Rift: A case study of Mt. Elgon’, Agriculture, Ecosystems & Environment, 231, pp. 166–175.

Avelino, J; Barboza, B; Araya, J: Fonseca, C; Davrieux, F; Guyot, B; Cilas, C. 2005. Effects of slope exposure, altitude and yield on coffee quality in two altitude terroirs of Costa Rica, Orosi and Santa María de Dota. Journal of the Science of Food and Agriculture 85(11): 1869-1876.

Sigurdsson, H. et al. (2015) The encyclopedia of volcanoes. 2nd edn. London, Uk ; San Diego, Ca: Elsevier/Academic Press.

Muschler, R. 2001. Shade improves coffee quality in a sub-optimal coffee-zone of Costa Rica. Agroforestry Systems (85): 131-139

Wintgens, J. 2004. Factors Influencing the Quality of Green Coffee. In J, Wintgens. Eds. Coffee: Growing, Processing, Sustainable Production. Alemania, Wiley-VCH. p 798-809.

Superior coffee quality

Cited below are some studies which show that altitude and soil quality result in superior coffee quality:

Tolessa, K. et al. (2016) ‘Influence of growing altitude, shade and harvest period on quality and biochemical composition of Ethiopian specialty coffee’, Journal of the Science of Food and Agriculture, 97(9), pp. 2849–2857.

Hakim, D.L. (2019) ‘Volcanic Ash Soil as The Quality Feature of Indonesian Coffee’, Unigal.ac.id [Preprint].

Muschler, R. 2001. Shade improves coffee quality in a sub-optimal coffee-zone of Costa Rica. Agroforestry Systems (85): 131-139

Avelino, J; Barboza, B; Araya, J: Fonseca, C; Davrieux, F; Guyot, B; Cilas, C. 2005. Effects of slope exposure, altitude and yield on coffee quality in two altitude terroirs of Costa Rica, Orosi and Santa María de Dota. Journal of the Science of Food and Agriculture 85(11): 1869-1876.

Martins, P.M.M. et al. (2020) ‘Coffee growing altitude influences the microbiota, chemical compounds and the quality of fermented coffees’, Food Research International, 129, p. 108872.

Guevara-Sánchez, M. et al. (2019) ‘Effect of altitude on coffee (Coffea arabica L.) quality: comparison between mechanical and traditional drying’, Scientia Agropecuaria, 10(4), pp. 505–510.

Vitbrew™ sustainable coffee

Introducing Vitbrew™: The future of sustainable coffee sourcing and roasting.

At the heart of our craft lies Vitbrew™, our proprietary roasting technology, coupled with our ethical sourcing initiative that sets a new standard for sustainability and flavour in the coffee industry. With Vitbrew™, we’ve reimagined the roasting process, delivering an unmatched taste experience while championing environmental responsibility.

Oxygen-Free Excellence: By roasting in an oxygen-free environment, we enhance the natural flavours of our coffee, ensuring a richer, more nuanced cup every time.

Custom Roast Profiles: Developed by our seasoned roasters, we cater to a wide array of roasting styles. Whether it’s a robust, intense roast or a gentle, slow brew, our system guarantees the perfect profile to elevate the final flavour.

Direct Heat Roasting: Unlike traditional methods, CRWN® employs direct air heating to meticulously roast each bean, offering unparalleled control and precision. This innovative approach not only preserves the beans’ integrity but also highlights their unique characteristics.

Eco-Friendly and Advanced: Vitbrew™ boasts up to 80% gas savings compared to conventional roasters. Constructed from premium stainless steel and powered by cutting-edge software, our system ensures every roast is consistent to the fraction of a second and degree, reducing waste and energy consumption.

Precision Blending & Traceability: Each blend is crafted to perfection, with hand-picked beans weighed and mixed with exacting precision. Our advanced tracking system maintains a direct line from farm to cup, ensuring quality and transparency.

Enhanced Cooling and Resting: Post-roast, our beans are air-cooled within the roaster, minimizing environmental impact and enhancing flavour stability. We also allow our coffee to de-gas, ensuring it’s ready to brew the moment it reaches you.

De-stoning and Purity: Our meticulous de-stoning process ensures every cup is pure and free of impurities, exemplifying our commitment to excellence.

Vitbrew™ isn’t just a roasting system; it’s our promise to you for coffee that’s as kind to the planet as it is delightful to your palate.

About this coffee

Mild

Acidity

Milk Chocolate

Taste

Americas

Origin

Toffee

Sweetness

Feeds a Community. Feeds your Vision™

Our Vitbrew™speciality coffee beans are ethically sourced. We pay above the fairtrade price, ensuring farmers are well rewarded for their efforts. Carefully roasted to perfection, our high-altitude coffee beans have a mild acidity, with a toffee sweetness.

coffee beans

Choose yours

How do you brew?

coffee beans

Whole beans

espresso maker

Espresso/Moka Pot

french press

Cafetiere/French Press

coffee filter

Filter/Aeropress

coffee pods machine

Ground for Pods

Frequently Asked Questions

What is Vitbrew™?

Our proprietary roasting technology and coffee sourcing initiative which sets a new standard for sustainability and flavour in the coffee industry.

With Vitbrew™, we’ve reimagined the roasting process, delivering an unmatched taste experience while championing environmental responsibility.

Vitbrew™ isn’t just a roasting system; it’s our promise to you for coffee that’s as kind to the planet as it is delightful to your palate.

What is CRWN® Volcanic?

CRWN® Volcanic coffee is a Vitbrew™ specialty blend of roasted coffee beans, grown in rich, volcanic soil from Central and South America.

What are the characteristics of CRWN® Volcanic?

A smooth blend with a rich body, delivering a sweet, lively espresso filled with the essence of berries and stone fruits.

Body – 3/5

Sweetness – 4/5

Acidity – 3/5

Can I buy CRWN® coffee for my café or coffee shop?

Yes, you can sign up for a wholesale account and enjoy discounts, POS materials, and marketing support in the form of events in your shop.

Contact us here.

Can I get CRWN® coffee for my workplace?

Yes, you can enquire about a workplace solution. Please tell us how many people will use the machine and we will respond with a quote.

Contact us here.

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